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The Premier Digital Storytellers For the Lower Middle Market

Who We Are

With over one million organic views and counting on LinkedIn, 51 Labs is disrupting the M&A market through the use of videography and content creation. In a market that longs for authenticity, 51 Labs helps strengthen your brand and tell your story. From concept to distribution, we strategize and produce thoughtful content to be used across a multitude of channels, to help you stand out in an otherwise traditionally boring market.

Jordan Selleck

51 Labs Founder & Recovering Investment Banker

  • 10 years in finance.
  • 6 years in investment banking.
  • 4 years in debt financing tech startup.

Jordan’s decade of experience in investment banking lends itself to understanding the industry in a way that other marketing companies simply don’t. We know how to tell your story because we’ve been there. We understand the unique needs you have as a managing partner because we’ve worked IN investment banking - not just with investment bankers as a marketing firm.

Who We Serve

Through the creation and distribution of thoughtful content as well as video production, 51 Labs helps tell your story in a way that connects you to your audience and adds the human element back into the M&A market. People don’t want to just connect with bankers; people want to connect with people.

Investment Banking

Private Equity

Lending

Private Credit

What We Do

Through the creation and distribution of thoughtful content as well as video production, 51 Labs helps tell your story in a way that connects you to your audience and adds the human element back into the M&A market. People don’t want to just connect with bankers; people want to connect with people.

Linkedin Marketing

LinkedIn is not just social media anymore. It is integral to a 2020 business development strategy. Approaching LinkedIn marketing as the lifeblood to building a successful business development strategy has been pivotal in our success in generating over one million organic views on LinkedIn in less than a year. For our clients, those views have resulted in countless deal inbounds, meaningful connections, and limitless growth opportunities. LinkedIn marketing with 51 Labs includes:
LinkedIn Consulting
LinkedIn Workshops
Content Planning
Content Creation & Distribution
The 51 Labs LinkedIn Consulting Playbook

Videography

Case Studies

Views

Generated 440,000 views
throughout a 3-month campaign

Deals

Received four deal inbounds from
one post in less than six hours

Views

Generated over 100,000 views
without the use of video content

Some of our other clients

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