Marketing Associate (Associate Account Executive or Account Executive)
Full-time
$50,000-$60,000, depending on experience
Only apply if you live in the Atlanta area
Company: 51 Labs
Workplace type: Hybrid (Mon in office, Tue-Fri WFH, typically)
Location: Alpharetta, GA
2-10 employees
Marketing & Advertising
Our Company:
51 Labs is a digital marketing firm focused on the finance community. We are the #1 provider of LinkedIn and video content to private equity.
Our Vision:
Mid-Term Vision: To be private equity’s one-stop shop for marketing, offering a full suite of services. E.g. website, videos, LinkedIn content, graphic design, email marketing, etc.
Long-Term Vision: To build a communications parent company, similar to VaynerX, with subsidiary companies like 51 Capital, 51 University, 51 Ventures, Tribe 51, Investors & Operators.
Clients:
Private equity firms, lenders, investment banks, VC firms, hedge funds, and their portfolio companies
Services:
Marketing strategy, brand development, content strategy, web design & development, video, LinkedIn content marketing, email marketing, and other digital marketing services.
What You Will Do:
●This is a client-facing Associate Account Executive or Account Executive (AAE/AE) position
●A typical AAE/AE works on 3-5 projects. Some you are leading, and some you are supporting. On a typical day, you might be drafting a brand video script and planning that video shoot for one client in NYC. Then you might switch to another client in NC to draft a graphic and copywriting for a LinkedIn post. You might have 2 client meetings. Between meetings and execution, you might be updating Monday boards for project management, checking Slack for messages, and replying to client emails. Every day has a variety of clients you work on and marketing skills that you use.
●Plan & execute marketing plans for clients. E.g., large investment bank needs a marketing audit, a branding review, and then a marketing plan to roll out across divisions
●Plan & execute content marketing campaigns across channels such as LinkedIn, email, websites. E.g., draft and execute LinkedIn posts for a PE firm
●Assist with all aspects of video production. E.g., client discovery, scripting, shot list, equipment list, co-directing, transcript review, guiding editing team in post-production
●Project management. You will lead accounts and be the day-to-day contact with clients.
●Upgrade and manage client’s LinkedIn pages
●Assist clients in branding, messaging, researching on positioning
●Design websites for clients and their portfolio companies
What You Get:
●Market rate salary
●Rapid upward mobility. We do not follow a fixed schedule for discussions about a raise, bonus, and promotion. If your skills meet the requirements of the next level, you will be promoted quickly. Those who are more valuable will get more and get it faster
●Broad responsibilities and exposure vs narrow tasks on a few projects
●Direct access to entrepreneurs and partners of firms with hundreds of millions of assets under management
●Minimum 2 weeks paid vacation
●401k, Medical, dental, vision
●Internet, health & wellness reimbursement
●Nationwide travel for projects
Our Hiring Checklist:
IMPORTANT:
●A professional athlete mentality. We want to be around a team that thinks and acts like professional athletes. If you prefer a “clock in and clock out” mentality at this early stage in your career, there are other teams that might be a better fit. If you want to be a professional athlete in the sport of marketing, that is what you will get here. Our aim is to play at the highest level of our sport and we want a team that is hungry to grow their skills quickly. It’s not about a specific amount of work hours. It’s about a mentality.
●An awesome attitude. Our team and clients want to interact with naturally positive, fun, energetic people who make their day better.
●A business mindset. We’re more than marketers; we train our team to become well-rounded business professionals with an entrepreneurial mindset.
●Education and background. A degree in Marketing or Public Relations is preferred but not required. Agency experience is preferred but not required. Finance industry experience is preferred but not required
Core Values:
●We are passionate business builders who are more than marketers
●We are candid
●We connect personally & professionally with clients and each other
●We are curious & continually experiment
●We are on time, on target
●We strive for excellence
How to Apply:●Email Co-CEO, Jing at [email protected], with your resume, with the email subject “Marketing Associate | YOUR NAME | 51 Labs (Q1, 2025)”