Client

16 South Capital

16 South Capital, led by Johnny Conklin, is an independent sponsor with a unique investment approach. The firm focuses on partnering with exceptional operators to build and grow successful businesses. Their collaborative style and commitment to long-term value creation make them a trusted partner in the investment space.

16 South Capital needed a cohesive brand image, streamlined digital presence, and consistent messaging to support growth. 51 Labs delivered a comprehensive solution, including sleek visual branding, a polished 3-page website, an overhauled LinkedIn presence, and diligent project management to ensure timely, on-budget execution.

The partnership kicked off with a focus on reimagining 16 South Capital’s brand identity. From logo design to a sleek website, the project aimed to enhance their digital presence and create a memorable first impression for potential partners.

In tandem with the website development, 51 Labs revamped the firm’s LinkedIn strategy. By refining key team members’ profiles and developing custom content templates, we ensured that 16 South Capital’s messaging was consistent, professional, and engaging.

Throughout the project, regular updates and a transparent communication process helped maintain alignment on goals and deliverables. This collaborative approach ensured that all aspects of the project were executed smoothly and met the client’s expectations.

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